A landing page is a page designed exclusively to convert visitors into leads or users into customers, showing itself as one of your best allies to achieve success with your web project.
The design of a landing page must be focused on seducing the user and capturing the attention of the public, since this way we will manage to increase the possibilities of them converting. To do so, it must have quality, unique and relevant content, and an attractive and intuitive design that favours a good user experience.
It is important that when designing the landing page we include "call to action", designed to capture the attention of visitors and get them to become leads, as well as designing a strategy focused on our target audience and to help us attract users.
At Gekkota we optimise the landing page for SEO, since the greater the optimisation, the greater the visibility of the website and therefore the chances of receiving visitors who end up converting.